Surf Life Saving 2015

The Colonel will be donning a surf lifesaving cap again this summer to show support for SLSNZ. KFC is an official charity partner of SLSNZ and raised over $120 000 for the organization in 2014.

Surf Life Saving 2015

KFC COLONEL SPORTS SURF LIFESAVING CAP AGAIN THIS SUMMER
 
 
The Colonel will be donning a surf lifesaving cap again this summer to show support for SLSNZ. KFC is an official charity partner of SLSNZ and raised over $120 000 for the organization in 2014.
 
The logo will feature on special surf-safe tray mats in KFC stores around New Zealand and on KFC’s website and Facebook page, which has more than 360 000 fans.  
 
At Labour weekend, KFC is introduced a limited-edition Surf Safe Variety Bucket and will donate $1 from every bucket sold to SLSNZ.
 
General Manager of Marketing at Restaurant Brands, Geraldine Oldham, says getting the water safety message out there is as important as fundraising, which is why KFC is featuring surf-safe messages in English, Maori, Samoan and Mandarin on tray mats in 98 stores nationwide for the fourth year in a row.
 
“This initiative has proved very successful, and we’re bringing it back this summer as these communities are still overrepresented in New Zealand drowning statistics”, says Oldham. 
 
SLSNZ Chief Executive, Paul Dalton, says he is committed to making our "national playground" as safe as possible. 
 
“The beach is New Zealand's favourite playground, but it can also be a dangerous place. These simple messages can help save lives and by having them on 400,000 tray mats, and in translation, we’ll be able to extend both visibility and reach.” 
 
KFC & SLSNZ tips to keep you water safe this summer: 
·       Visit a patrolled beach (www.findabeach.co.nz)
·       Listen to the advice of lifeguards.
·       Always keep an eye on children in the water.
·       Get a friend to come in the water with you - never swim or surf alone.
·       Always stay between the flags.
·       Learn to recognise rips…they look like calm patches of water sometimes have waves break into the side. Rippled, discoloured or foamy water with debris can also mean there is a rip present.